MERCHANDISE DISTRIBUTION AND LOSS PREVENTION

CH11- MERCHANDISE DISTRIBUTION AND LOSS PREVENTION

Your summary must include the following topics and you must define all key terms listed at the end of the chapter:

•Describe the methods used by retailers to handle their merchandise.

•Explain some of the current technology used in merchandise handling between retailers of all classifications and their suppliers.

•Differentiate between centralized and regional receiving installations.

•Discuss quantity and quality checking systems.

•Distinguish between marking and remarking merchandise procedures.

•Examine shoplifting problems and how it affects the retailer’s bottom line.

•Detail the deterrents to shoplifting.

•Discuss the problem of internal theft and how it can be minimized.

CH 11-ESSAY QUESTIONS

1. Why do some chain organizations opt for centralized receiving while others use regional?

2. Contrast the direct checking method, the blind checking concept, and the semi-blind check.

3. Why must individual pieces of merchandise be marked?

4. What are some of the reasons given for employee theft?

5. Other than stealing company merchandise, how do dishonest employees steal? (give 3 examples)

6. In what way can video surveillance and EAS help retailer with their loss prevention programs?

7. Explain 3 best ways to prevent shoplifting and employee theft.

8. Why is drug testing so important as means to prevent internal theft?

9. What is meant by the term “in-transit theft”?

CH14- PRIVATE LABEL IMPORTANCE TO THE MERCHANDISE MIX

Your summary must include the following topics and you must define all key terms listed at the end of the chapter:

•Contrast the merchandising advantages of private labeling and branding with those of the national brands and labels.

•Enumerate the different approaches used by retail operations in their pursuit of private label and brand involvement.

•Discuss the differences between partnering and the other private label routes merchants take.

•List many of the major retailers involved in private branding and labeling and their approaches to this merchandising concept.

•Define the term “The Store is the Brand,” and explain why some of the country’s largest retailers have embraced this plan.

•Identify the different merchandise acquisition methods retailers use in their pursuit of private labels.

CH 14- ESSAY QUESTIONS

1. Discuss the importance of private brands in retailing.

2. Differentiate between the proportional inventory method and the Store-is-the-

Brand philosophy.

3. With whom are retailers developing licensed brands?

4. Why do some national manufacturers participate in the production of private

brands?

5. How do small retailers obtain private brands and labels?

6. What types of special events do retailers of private labels conduct to promote their

own brands?

7. Why are more fashion retailers opting to include private label merchandise in their stores and celebrity licensed agreements? Name 3.

8. Why do the majority of department stores carry nationally advertised brands in their inventory?

CH18-

SERVICING THE FASHION

SHOPPER

Your summary must include the following topics and you must define all key terms listed at the end of the chapter:

•Discuss the role of the fashion sales associate in brick-and-mortar operations.

•Describe the sales associate’s role as intermediary between the company’s buyers and the customers.

•Differentiate between on-site and off-site selling.

•List the essentials of successful fashion retailing selling techniques.

•Identify and discuss the nature of rewards programs offered by fashion retailers.

•Describe the different types of customer services offered by retailers, and why many go to such extents to offer them.

•Summarize the different types of credit arrangements that retailers offer to their clienteles.

CH 18. ESSAYS QUESTIONS

1. Compare the rules of charge accounts with revolving credit cards.

2. What should the professional seller do besides sell?

3. How can a sales associate use CRM to increase sales? Give 3 examples

4. Compare the selling on catalogs and brick-and-mortar operations.

5. Why do some fashion retailers require specific dress code?

6. Why are reward programs becoming more important feature in fashion retail

operations?

7. List 4 service extras that a salesperson can provide to increase the potential for

making a sale.